(07/19/2016) Research conducted by the Quinta Essência Pesquisa & Inteligência de Mercado of December 2015 to March 2016 showed the best companies in 9 segments and 83 categories of Brazilian civil construction. Paranapanema, a leader in the pipe market and copper connections Eluma brand, joined the select list of the most remembered brands by retailers. They were calculated 40,171 valid votes of large retailers, medium and small size at the 25th edition of the award.
Retailers surveyed were to answer to only one question: what is the first brand that comes to mind when it comes to …? Eluma, product brand transformed Paranapanema was Top of National Mind Tube and Copper connection; and Top of Mind Regional Tube and Copper connection in the Northeast, Midwest, Southeast and South. The brand also stood out in the category Pipe and Galvanized connection, ranking 3rd National place and 3rd place in the Southeast.
“Being another year among the Top of Mind in the Brazilian construction market is, undoubtedly, a source of pride for Paranapanema. Shows that Eluma, our brand of finished products, is synonymous with reliability and quality among the representatives, customers and consumers”, said Christophe Malik Akli, President and Commercial Director of the Company.
The purpose of the award Top of Mind Revenda Construção magazine is to know the opinion that resellers have the industries that supply their products, the most important award of the construction sector carried out by an independent publication in Brazil.
Click here to read the full edition of the magazine Revenda Construção.